Ads recommendation
Small-to-medium businesses often struggle with the complexity of campaign configuration. Meta Ads Manager delivers smart, contextual recommendations on platform based on setup signals, budget constraints, and campaign objectives.
As the product designer for the Ad guidance, I designed automated recommendations to optimize ad setups and established a unified flow standard to streamline the cross-team experience.
$100M+
revenue growth
+72%
increase in recommendation adoption
+8%
advertiser cost efficiency
5000+
July 2024 - November 2025
Product Designer
PM, Engineer, Data Scientist
Bellevue, Washington
Process
Full case study available
Please reach out to yangqiuyi77@gmail.com :)